GovX and Electronic Arts Team up for Medal of Honor Warfighter Military Edition
SAN DIEGO, Calif.
GovX.com, owned and operated by GovX, Inc., the largest online shopping destination exclusively serving verified military, law enforcement and related government personnel and their families, has partnered with Electronic Arts to offer the Medal of Honor Warfighter Military Edition, to be released on Oct. 23, 2012. This will be the first time a major video game release will offer a special edition that will only be available to verified active, reserve, retired and former military personnel, not the general public. A portion of GovX’s proceeds from Medal of Honor Warfighter Military Edition game sales will be donated to GovX military foundation partners, including the Air Force Association and AFA Veteran Benefits Association, Marine Corps Association & Foundation, and National Association for Uniformed Services, among others. In partnership with Electronic Arts, GovX will also contribute to the Navy SEAL Foundation and Special Operations Warrior Foundation.
“This is a uniquely exceptional video game, precisely the kind of game to lead the industry with a privileged Military Edition,” said Tony Farwell, President and a founder of GovX, Inc. “Not only is Medal of Honor a massively popular game franchise, it’s a more personal, plot-based game with a deep pathos and authenticity that serves to further heighten our respect for those who serve. This exclusive Medal of Honor Warfighter Military Edition represents a new step for major game franchises, and Electronic Arts again leads the industry by creating a privileged version for our military.”
Written by U.S. Tier 1 Operators while deployed overseas and inspired by real world events, Medal of Honor Warfighter delivers an up close and personal look at today’s battlefield and the fight against the ongoing global terror threat. From rescuing hostages in Abu Sayyaf’s stronghold in the Philippines to assaulting Al-Shabaab’s “Pirate Town” on the Somali Coast, Medal of Honor Warfighter puts players in the boots of today’s most highly trained and skilled warriors to experience missions that have a dotted line to real world terrorist threats. Powered by the ground-breaking Frostbite™ 2 engine, Medal of Honor Warfighter features real world hotspots in the single player campaign and introduces international Tier 1 Operators from 10 different nations in multiplayer allowing players to show their national pride online. Medal of Honor Warfighter Military Edition includes the Medal of Honor Warfighter Limited Edition containing the U.S. Navy SEAL Tier 1 Sniper multiplayer unlock, as well as exclusive in-game unlocks, including use of the Project HONOR camouflage pattern. For more information, please visit www.govx.com/mohw .
A 2012 survey conducted by Robert Hale & Associates that measured video game usage among military and non-military peers, showed that military video game users are more likely to play first person shooter games, the most popular genre of games overall, and play for a longer period of time than their non-military peers. Survey participants further demonstrated demand for a military edition when those who are or were in the military responded that they had a strong preference to purchase a military edition in order to compete exclusively against others in the military, have a designation or badge indicating their military status, and have a donation given to military foundations.
Medal of Honor Warfighter Military Edition will be available for purchase exclusively on GovX.com on Oct. 23, 2012 for the Xbox 360® video game and entertainment system, PlayStation®3 computer entertainment system and PC. For more information on Medal of Honor Warfighter, visit www.medalofhonor.com. Military and government employees and spouses may join GovX for free at www.govx.com.
About GovX, Inc.
GovX.com, owned and operated by San Diego-based GovX, Inc., is the leading online military and government discount shopping destination exclusively for those in the U.S. Armed Forces and government, including active, reserve and retired military personnel, and those in police, fire, FBI, DEA, Border Patrol and related government agencies. Through GovX.com, qualified members have unique access to purchase premium off-duty lifestyle products – men’s and women’s apparel, jewelry, shoes, electronics, action sports and fitness equipment, accessories and more – as well as on-duty tactical gear directly from more premium manufacturers at prices well below retail. GovX.com is a controlled-access ecommerce site, ensuring that military and government discount pricing is accessible only to the very deserving group of qualified members, not to the general public. The products offered on GovX.com are not closeouts or discontinued items, but everyday premium brands. Built to thank and honor those who serve, GovX.com allocates a portion of proceeds from purchases made by its members to benefit military associations and foundations to support the families of both the armed forces and law enforcement. Military and government associations are able to extend GovX’s savings to their members through GovX Association and Foundation Support Program. For more information, visit http://www.govx.com.