Leatherneck Online Ad Rates

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[Advertising Overview]
[Print Ad Rates]

Online Monthly Advertising Rates/Specifications

Leatherneck Online Insertion Order Form

Profile

The Leatherneck website is designed to inform and entertain all Marines—active-duty, Reserve, retired and Marine veterans of all ranks, as well as their families.

There is no cost or registration to access this site.

It presents:

  • Front page Headlines with the Corps Daily News, Marine Corps news from all over the world;
  • Current Issue highlights and free stories from the magazine; Multimedia features with video and audio;
  • Noteworthy Marine Corps News; Marine Corps Events, a Site Map and Links with official USMC sites and
  • Marine-related organizations.
  • News is updated daily and special podcasts are updated regularly.

    Traffic/Usage

    The Leatherneck Online site has doubled in unique visits in 2010 averaging over 14,000 unique visitors, and an increase in time spent and page views to an average of over 40,000 per month.

    Ad Placement:

    Online ads may be fixed on the home page or rotated through the site.

    Discounts: 10% discount to 6X or greater print advertisers in Leatherneck Magazine.

    All other rates are net.

    Leatherneck Online advertising materials should be sent to:
    s.dinkel@mca-marines.org
    and m.cornelius@mca-marines.org.


    Leatherneck Online Monthly Advertising Rates/Specifications

    (Rates effective January 1, 2011)

    [DOWNLOAD PDF VERSION]


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    UNITS MAXIMUM RECOMMENDED MONTHS
      Initial Animation One Six Twelve

     

    Download File

    Length

     

     

     


    728 x 90
    (Leaderboard) Top

    40k

    :15

    1,000

    $900

    $800

     


    468 x 60
    (Full Banner)Middle

    40k

    :15

    $850

    $775

    $700

     


    300 x 250
    (Medium Rectangle)

    40k

    :15

    $450

    $400

    $375

     


    250 x 250
    (Square Rectangle)

    40k

    :15

    $400

    $350

    $300


    Bottom

     

     

     

     

     

     


    Poll Sponsor

     

     

    $850

    $775

    $700

     

    Any exclusive Home Page is 3X the monthly rate

    Weekend Extra Sponsorship

     On Saturdays and Sundays, Leatherneck has special editorial offerings. You can choose to sponsor the Leatherneck Weekend Extra with a leaderboard and an expandable box. This is available only on a monthly basis for $400.

    Electronic Magazine Edition

    Great opportunities abound with the new online edition of Leatherneck, Magazine of the Marines each month. Please see the Leatherneck, online edition media planner for special advertising options and rates.

    Announcement E-mail

    Each month an e-mail is sent to our opt-in subscribers who wish to be notified when the issue becomes available. This e-mail sponsorship is available for $1,100. This also includes one “blow-in card” inside the issue which will be viewed when the magazine is opened by the readers. Approximately 40,000 are emailed each month.

    The Marine Corps Association is the publisher of Leatherneck and the Marine Corps Gazette. Acceptance of advertising is subject to publisher’s approval. Responsibility is borne by the advertiser and agency.

    SALES OFFICE:

    Scott Dinkel
    634 77th Street
    Brooklyn, NY 11209
    s.dinkel@mca-marines.org
    Telephone: (718) 715-1361
    Fax: (718) 238-8901

    PRODUCTION AND EDITORIAL OFFICES:

    Mailing Address:
    Leatherneck

    Margot Cornelius
    P. O. Box 1775
    Quantico, VA 22134
    m.cornelius@mca-marines.org
    800-336-0291

    Overnight Mail Address:
    Leatherneck
    Margot Cornelius
    715 Broadway Street
    Quantico, VA 22134

    Web site:
    www.mca-marines.org/leatherneck


    Leatherneck Online Insertion Order Form

    [DOWNLOAD PDF VERSION]


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