[Advertising Overview]
[Print Ad Rates]
Online Monthly Advertising Rates/Specifications
Leatherneck Online Insertion Order Form
Profile
The Leatherneck website is designed to inform and entertain all Marines—active-duty, Reserve, retired and Marine veterans of all ranks, as well as their families.
There is no cost or registration to access this site.
It presents:
News is updated daily and special podcasts are updated regularly.
Traffic/Usage
The Leatherneck Online site has doubled in unique visits in 2010 averaging over 14,000 unique visitors, and an increase in time spent and page views to an average of over 40,000 per month.
Ad Placement:
Online ads may be fixed on the home page or rotated through the site.
Discounts: 10% discount to 6X or greater print advertisers in Leatherneck Magazine.
All other rates are net.
Leatherneck Online advertising materials should be sent to: s.dinkel@mca-marines.org and m.cornelius@mca-marines.org.
Leatherneck Online Monthly Advertising Rates/Specifications
(Rates effective January 1, 2011)
| UNITS | MAXIMUM | RECOMMENDED | MONTHS | ||
| Initial | Animation | One | Six | Twelve | |
|
|
Download File |
Length |
|
|
|
|
728 x 90 |
40k |
:15 |
1,000 |
$900 |
$800 |
|
468 x 60 |
40k |
:15 |
$850 |
$775 |
$700 |
|
300 x 250 |
40k |
:15 |
$450 |
$400 |
$375 |
|
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250 x 250 |
40k |
:15 |
$400 |
$350 |
$300 |
|
Bottom |
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Poll Sponsor |
|
|
$850 |
$775 |
$700 |
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Any exclusive Home Page is 3X the monthly rate |
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Weekend Extra Sponsorship
On Saturdays and Sundays, Leatherneck has special editorial offerings. You can choose to sponsor the Leatherneck Weekend Extra with a leaderboard and an expandable box. This is available only on a monthly basis for $400.
Electronic Magazine Edition
Great opportunities abound with the new online edition of Leatherneck, Magazine of the Marines each month. Please see the Leatherneck, online edition media planner for special advertising options and rates.
Announcement E-mail
Each month an e-mail is sent to our opt-in subscribers who wish to be notified when the issue becomes available. This e-mail sponsorship is available for $1,100. This also includes one “blow-in card” inside the issue which will be viewed when the magazine is opened by the readers. Approximately 40,000 are emailed each month.
The Marine Corps Association is the publisher of Leatherneck and the Marine Corps Gazette. Acceptance of advertising is subject to publisher’s approval. Responsibility is borne by the advertiser and agency.
SALES OFFICE:
Scott Dinkel
634 77th Street
Brooklyn, NY 11209
s.dinkel@mca-marines.org
Telephone: (718) 715-1361
Fax: (718) 238-8901
PRODUCTION AND EDITORIAL OFFICES:
Mailing Address:
Leatherneck
Margot Cornelius
P. O. Box 1775
Quantico, VA 22134
m.cornelius@mca-marines.org
800-336-0291
Overnight Mail Address:
Leatherneck
Margot Cornelius
715 Broadway Street
Quantico, VA 22134
Web site: www.mca-marines.org/leatherneck
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