[Advertising Overview][Leatherneck Online Print Rates]

PURCHASING ADS

2010 Advertising Schedule & Editorial Calendar

Rates

2010 Print Advertising Rates

Cancellation Policy

Commission

Contact

CREATING & SUBMITTING ADS

Specifications

Production Information

Deadlines

Contact

Purchasing Advertisements

---

2010 Advertising Schedule & Editorial Calendar (Print)

Back to the top of the page

Rates

2010 Print Advertising Rates

---

BLACK & WHITE	1X	3X	6X	12X
Spread	$5,800	$5,500	$5,151	$4,700
Full Page	2,900	2,775	2,625	2,425
2/3 Page	2,085	1,980	1,875	1,730
1/2 Page	1,625	1,545	1,465	1,380
1/3 Page	1,100	1,045	995	935
1/6 Page	610	580	500	445
1/12 Page	440	425	340	265
1/24 Page	270	255	225	185
INSIDE COLOR--Black + One Color
One Page	$3,275	$3,150	$3,000	$2,800
2/3 Page	2,460	2,355	2,250	2,105
1/2 Page	2,000	1,920	1,840	1,755
1/3 Page	1,475	1,420	1,370	1,310
1/6 Page	985	955	875	820
INSIDE--4-COLOR PROCESS
Spread	$8,680	$8,250	$7,825	$7,395
One Page	4,885	4,635	4,400	4,145
2/3 Page	2,735	2,630	2,525	2,380
1/2 Page	2,275	2,195	2,115	2,030
1/3 Page	1,750	1,695	1,645	1,585
1/6 Page	1,260	1,230	1,150	1,095
COVERS
Cover 2 & 3	$5,740	$5,450	$5,160	$4,880
Cover 4	6,100	5,824	5,460	5,210
No extra charge for bleed.

The publisher reserves the right to accept or reject any advertising at his absolute discretion. No cancellations will be accepted after the closing date for print-ready mechanicals. Other cancellations and changes must be confirmed by the publisher before considered final.

Nonprint-ready Material

Any copy needing to be typeset or nonprint-ready art must be submitted when the space reservations are made and must be received by the 25th of the month.

Back to the top of the page

Cancellation Policy

---

The publisher reserves the right to accept or reject any advertising at his absolute discretion. No cancellations will be accepted after the closing date for print-ready mechanicals. Other cancellations and changes must be confirmed by the publisher before considered final.

Back to the top of the page

Commission

15 percent commission will be given to recognized agencies if invoices are paid within 30 days of the billing date.

Publication Date: Issued approximately the 28th day of the preceding month.

Back to the top of the page

Contact

---

The Marine Corps Association is the publisher of Leatherneck and the Marine Corps Gazette. Acceptance of advertising is subject to the publisher’s approval. Responsibility for content is borne by the advertiser and agency. Circulation is reviewed semiannually and is authenticated by the publisher.

ADVERTISING SALES

G. Scott Dinkel
634 77th Street
Brooklyn, NY 11209
(718) 715-1361
FAX: (718) 238-8901
s.dinkel@mca-marines.org

Richard Guillopo
634 77th Street
Brooklyn, NY 11209
(718) 576-1286
FAX: (718) 238-8901
r.guillopo@mca-marines.org 

EDITORIAL AND PRODUCTION

Mailing Address:

Leatherneck Magazine
Marine Corps Association
P.O. Box 1775
Quantico, VA 22134

Overnight Mail Address:

Leatherneck Magazine
Marine Corps Association
Bldg. 715, Marine Corps Base
Quantico, VA 22134
(718) 715-1361
FAX: (718) 238-8901
s.dinkel@mca-marines.org

Back to the top of the page

Creating and Submitting Advertisements

Specifications

Trim size:	8” x 10 7/8”
Bleed size:	8 1/4" x 11 1/8" Leave at least 1/8” beyond the trim size of the document. Publication reserves the right to crop up to 3/16" from the trim size. Include trim and registration marks. Objects not intended to bleed must be kept within the “live area.” Ads that do not meet specified dimensions may be modified to fit.
Live area:	7 1/4" x 10"
Line screen:	150
Method of printing:	Web offset, four-color process
Method of binding:	Saddle stitched

Standard unit sizes	Width		Depth
Two page	15 1/4”	x	10”
One page	7 1/4”	x	10”
Two-thirds page	4 3/4”	x	10”
One-half page - horizontal	7 1/4”	x	4 7/8”
One-half page - vertical	4 3/4”	x	6 1/2”
One-third page - square	4 3/4”	x	4 7/8”
One-third page - vertical	2 1/4”	x	10”
One-sixth page - vertical	2 1/4”	x	4 7/8”
One-sixth page - horizontal	4 3/4”	x	3 1/4”
One-twelfth page	2 1/4”	x	2 5/16”
One-twenty-fourth page	2 1/4”	x	1”

Back to the top of the page

Production Information

---

Trim size: 8" x 10 7/8"
Bleed size: 8 1/4" x 11 1/8" Leave at least 1/8” beyond the trim size of the document. Include trim and registration marks.
Objects not intended to bleed must be kept within the “live area.” Ads that do not meet specified dimensions may be modified to fit.
Live area: 7 1/4" x 10"
Line screen: 150
Method of printing: Web offset, four-color process
Method of binding: Saddle stitched
Printed and furnished inserts/outserts: Pieces supplied must include 3% spoilage. Printer will need to review based on postal regulations. If the piece is four pages and the full size of the publication, allow 1/8” head, foot, face trim and a 3/8” binding flap at the face on pages 3 and 4. The binding flap will be on the high folio (pages 3 and 4) due to each publication being jogged to the head. Less than full size will need to be reviewed based on request to tip or to bind in. All outserts in a polybag will need to be reviewed for placement in the bag based on co-mailing operations and postal regulations for periodicals-class mail. (Consult the Advertising Representative, G. Scott Dinkel, for printer reviews.)

DIGITAL ADS: Accepted file formats: PDF, EPS (convert all type to vector outlines), and TIFF (embed all fonts). Include trim and registration marks.
PDFs: Preferred format. Adobe InDesign users, flatten all layers save file as PDF version 1.3.
Resolution: 300 or higher.
Color: Files must be saved as CMYK (no RGB or spot colors). Do not embed color profiles.
Black and white: Grayscale or line art files are accepted. Convert all type to vector outlines or embed fonts. Line art should be between 800 to 1200 resolution.
E-mail attachments: Due to file corruption and virus risk, ads sent as e-mail attachments are not encouraged.
Mailing Your Ad: Label all material with return information and list software and version numbers used. Include all necessary files on a CD and include your proof. List all relevant contact information.
Ink density: Must not exceed 300 percent.

PROOFS: To ensure accuracy, a proof at 100 percent is necessary for all submissions. The quality of the published ad may be a reflection of the quality of the proof received.  
Color reproduction is not guaranteed without a SWOP-calibrated color proof. Include trim and registration marks.

DEADLINES: Ads requiring typesetting must be received by the 25th of the month. Print-ready material is due by the last business day of the month. Material is destroyed 12 months after use
unless otherwise instructed. All material produced by Leatherneck becomes the property of Leatherneck.

Print Deadlines

Back to the top of the page

Contact

---

The Marine Corps Association is the publisher of Leatherneck and the Marine Corps Gazette. Acceptance of advertising is subject to the publisher’s approval. Responsibility for content is borne by the advertiser and agency. Circulation is reviewed semiannually and is authenticated by the publisher.

ADVERTISING SALES

G. Scott Dinkel
634 77th Street
Brooklyn, NY 11209
(718) 715-1361
FAX: (718) 238-8901
s.dinkel@mca-marines.org

Richard Guillopo
634 77th Street
Brooklyn, NY 11209
(718) 576-1286
FAX: (718) 238-8901
r.guillopo@mca-marines.org 

EDITORIAL AND PRODUCTION

Mailing Address:

Leatherneck Magazine
Marine Corps Association
P.O. Box 1775
Quantico, VA 22134

Overnight Mail Address:

Leatherneck Magazine
Marine Corps Association
Bldg. 715, Marine Corps Base
Quantico, VA 22134
(718) 715-1361
FAX: (718) 238-8901
s.dinkel@mca-marines.org

Back to the top of the page