[Gazette Advertising Overview]
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PURCHASING ADS
2011 Advertising Schedule
Rates
2011 Print Advertising Rates
Cancellation Policy
Commission
Contact
CREATING & SUBMITTING ADS
Specifications
Digital Requirements
Proofs
Deadlines
Contact
Purchasing Ads
2011 Advertising Schedule
| Issue |
On Sale Date |
Space Reservation | Material Due |
| Jan* | Dec 23 | Nov 22 | Nov 24 |
| Feb** | Jan 24 | Dec 20 | Dec 27 |
| Mar | Feb 25 | Jan 21 | Jan 25 |
| Apr* | Mar 24 | Feb 21 | Feb 25 |
| May^^ | Apr 22 | Mar 21 | Mar 25 |
| Jun | May 243 | Apr 20 | Apr 25 |
| Jul | Jun 24 | May 20 | May 25 |
| Aug | Jul 22 | Jun 20 | Jun 24 |
| Sep+ | Aug 22 | Jul 20 | Jul 25 |
| Oct* | Sep 23 | Aug 19 | Aug 25 |
| Nov++ | Oct 21 | Sep 20 | Sep 26 |
| Dec | Nov 22 | Oct 21 | Oct 25 |
* Bonus distribution at Marine West in January, Marine South in April and Modern Day Marine in October.
** Logistics
^^ Marine Corps Aviation
+ Science, technology and simulation
++ Marine Corps History and Esprit de Corps
All ads will appear in the digital edition and your ad is interactive with hotlinks to your web site. You can add audio, video or flash to editorial articles and/or your ads. Pop-up blockers do not interfere and no software installation is needed. Learn more by visiting our digital edition media kit at www.mca-marines.org/gazette_digital_media_kit.
Rates
2011 Print Advertising Rates
Black and White
| Space | 1 Time | 4 Times | 6 Times | 12 Times |
|---|---|---|---|---|
| Full Page | $3,425 | $3,250 | $3,080 | $2,626 |
| 2/3 Page | 2,132 | 2,034 | 1,926 | 1,715 |
| 1/2 Page | 1,875 | 1,777 | 1,689 | 1,499 |
| 1/3 Page | 1,288 | 1,215 | 1,159 | 1,030 |
| 1/6 Page | 731 | 695 | 654 | 582 |
Black and White Plus One Spot Color
| Space | 1 Time | 4 Times | 6 Times | 12 Times |
|---|---|---|---|---|
| Full Page | $4,326 | $4,115 | $3,893 | $3,466 |
| 2/3 Page | 2,822 | 2,673 | 2,544 | 2,261 |
| 1/2 Page | 2,343 | 2,225 | 2,106 | 1,875 |
| 1/3 Page | 1,869 | 1,782 | 1,684 | 1,390 |
| 1/6 Page | 1,509 | 1,437 | 1,360 | 1,205 |
Four Color
| Space | 1 Time | 4 Times | 6 Times | 12 Times |
|---|---|---|---|---|
| Full Page | $5,551 | $5,273 | $4,850 | $4,440 |
| 2/3 Page | 3,373 | 3,203 | 3,038 | 2,695 |
| 1/2 Page | 2,544 | 2,410 | 2,287 | 2,194 |
| 1/3 Page | 2,260 | 2,142 | 2,034 | 1,808 |
Covers
| Space | 1 Time | 4 Times | 6 Times | 12 Times |
|---|---|---|---|---|
| 2d & 3d Covers | $6,530 | $6,200 | $5,871 | $5,217 |
| 4th Cover | 6,824 | 6,489 | 6,144 | 5,459 |
Standard Unit Sizes
| Width | Depth | |
|---|---|---|
| One Page | 7 1/4” | 10” |
| 2/3 Page | 4 3/4” | 10” |
| 1/2 Page | 7 1/4” | 4 7/8” |
| 1/3 Page (square) | 4 3/4” | 4 7/8” |
| 1/3 Page (vertical) | 2 1/4” | 10” |
| 1/6 Page (horizontal) | 4 3/4” | 3 1/4” |
| 1/6 Page (vertical) | 2 1/4” | 4 7/8” |
Cancellation Policy
No cancellations will be accepted after the closing date for camera-ready mechanicals. Cancellations and changes must be confirmed by the publisher before considered final. The publisher reserves the right to accept or reject any advertising at his absolute discretion.
Commission
15 percent commission will be given to recognized agencies if invoices are paid within 30 days of the billing date.
Contact
Regular Mailing Address:
G. Scott Dinkel
Advertising Director
634 77th Street
Brooklyn, NY 11209
718-715-1361 Office
718-238-8901 Fax
s.dinkel@mca-marines.org
Richard Guillopo
Advertising Rep
Brooklyn, NY 11209
718-576-1286 Office
718-238-8901 Fax
r.guillopo@mca-marines.org
Overnight and Express Delivery:
Kerry A. Knowles
Senior Editor
Marine Corps Gazette
715 Broadway
Quantico, VA 22134
800-336-0291
CREATING & SUBMITTING ADS
Specifications
Trim size: 8" x 10 7/8"
Bleed size: 8 1/4" x 11 1/8" Leave at least 1/8” beyond the trim size of the head, face, and foot of the document. Objects not intended to bleed must be kept within the “live area.” Ads that do not meet specified dimensions may be modified to fit.
Live area: 7 1/4" x 10"
Line screen: 150
Method of printing: Web offset, four-color process
Method of binding: Perfect Bound
Printed and furnished inserts/outserts: Pieces supplied must include 3% spoilage. Printer will need to review based on postal regulations. If the piece is four pages and the full size of the publication, allow 1/8” head, foot, face trim and a 3/8” binding flap at the face on pages 3 and 4. The binding flap will be on the high folio (pages 3 and 4) due to each publication being jogged to the head. Less than full size will need to be reviewed based on request to tip or to bind in. All outserts in a polybag will need to be reviewed for placement in the bag based on comailing operations and postal regulations for periodicals-class mail.
(Consult the Advertising Director, G. Scott Dinkel, for printer reviews.)
Digital Requirements
Accepted file formats: PDF, EPS (convert all type to vector outlines), and TIFF (embed all fonts).
PDFs: Preferred format. Adobe InDesign users, flatten all layers and set compatability to version 1.3 in the settings.
Resolution: 300 or higher.
Color: Files must be saved as CMYK (no RGB or spot colors). Do not embed color profiles.
Black and white: Grayscale or line art files are accepted. Convert all type to vector outlines or embed fonts. Line art should be between 800 to 1200 resolution.
E-mail attachments: Due to file corruption and virus risk, ads sent as e-mail attachments are not encouraged.
Ink density: Must not exceed 300 percent.
Proofs
To ensure accuracy, a proof at 100% is necessary for all submissions. The quality of the published ad may be a reflection of the quality of the proof received. Color reproduction is not guaranteed without a SWOP-calibrated color proof. Include trim and registration marks.
Deadlines
Ads requiring typesetting must be received by the 25th of the month. Print-ready material is due by the last business day of the month.
Material is destroyed 12 months after use unless otherwise instructed.
All material produced by Marine Corps Gazette becomes property of Marine Corps Gazette.
Contact
Regular Mailing Address:
G. Scott Dinkel
Advertising Director
634 77th Street
Brooklyn, NY 11209
718-715-1361 Office
718-238-8901 Fax
s.dinkel@mca-marines.org
Richard Guillopo
Advertising Rep
Brooklyn, NY 11209
718-576-1286 Office
718-238-8901 Fax
r.guillopo@mca-marines.org
Overnight and Express Delivery:
Kerry A. Knowles
Senior Editor
Marine Corps Gazette
715 Broadway
Quantico, VA 22134
800-336-0291




The Marine Corps Association & Foundation remembers the past and honors the present. Review the first one hundred years of MCA via historical photos and film clips of the organization that serves the men and women of the Marine Corps. Click 



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I first met Gen Clifton Bledsoe Cates, our 19th Commandant, at a reception marking his promotion to brigadier general held in the ballroom of Harry Lee Hall at Quantico in the spring of 1943. After the receiving line broke up, Been Cates stood by the fireplace mantel, uniformed in summer service with the red and green fouragerre of the Gth Marines on his shoulder and a long cigarette holder in his hand. 
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